"The initial listing price isn't that important because the price can always be adjusted down later".

If most buyers first viewed your house because of a newspaper ad, a magazine, the Web sites, brochures, or the sign in your front yard, the initial listing price probably would not make a difference. The house would always be "new" to those seeing it.

But most buyers see your house for the first time because a real estate agent showed it to them. An agent working with buyers.

When you first put your home on the market, agents pay attention. It is like going to a
fancy steak house and your server brings the steak to your table while it is still hot and "sizzling."

New listings receive priority. They are on the "hot" sheet circulated in real estate offices. The MLS computer identifies new listings. Your listing agent may hire a service to distribute flyers to all the buyer's agents. There are office previews and MLS tours.

Sure, you can lower your price later. But....

It can only be a "new listing" once! You only have the "sizzle" once!

If the house is priced correctly for its condition and location, agents will show it to their clients.

If your house is overpriced, no one will come.

Dropping your price later deprives you of the best opportunity to market your house when it still has "sizzle" and makes potential buyer wonder "what's wrong with this home?

So, It is important to price your home right. Very Important!

Interested in listing you property? Let us help you determine a listing price. Have us start by performing a CMA to determine the current real estate market in your area.