The holidays are once again upon us. At this time of the year, I am asked by Pensacola homeowners whether they should try to sell their home during the holiday season, or if they should wait until early spring to sell. I answer they should seriously contemplate putting their homes on the market now rather than later.
The industry measures the percentage of sales to the total number of new properties on the market - new properties being those that have been on the market for 30 days or less. November and December have the highest amount of sales compared to the number of new homes listed for sale. What this means for the home seller is that if they list their home during November or December, they have a much greater potential for exposure within the first thirty days, than they do during the rest of the year.
A large part of what contributes to this high rate of exposure is that there are fewer Pensacola homes listed during November and December, resulting in fewer “new on the market” properties. In other words, there is not as much competition for sales, so homes have the potential to receive much more exposure than it would during the spring and summer months when there are significantly more homes on the market. Some sellers think that their chances of a good sale will be better in the spring. However, there's no guarantee that next year's market will be better than this year's.
Simply put the percentage of Pensacola Real Estate sales compared to the total number of new listings on the market, make the holiday season is a great time to sell your home.
While financing a home may be a bit trickier than last year, winter offers some surprising opportunities there as well, especially this year. Borrowers will find lenders looking to make their year-end numbers. Many mortgage lenders are reporting that they have money still available to assist first-time buyers with down payments and closing costs. Contrary to popular belief it is the season to sell that Pensacola house.